Trilogy promote their natural skincare products within Westfield utilising experiential space.
Trilogy partnered with Life Pharmacy using BrandSpace experiential space within Westfield Newmarket so consumers could learn more about the products, grab samples to take home and take advantage of exclusive offers at Life Pharmacy.
The promotion for Trilogy was about being able to connect with a large number of customers. Having experiential activity created the opportunity for Trilogy to take the customer on the journey of educating them on the brand and allowing product trial, with special emphasis on their foundation product Rosehip Oil.
“The opportunity to establish this Trilogy Pop-Up Store with Life Pharmacy in Westfield Newmarket was a great way to connect with new and existing Trilogy customers. Giving expert skincare and product recommendations, as well as providing samples and offering exclusive promotions, made the experience valuable for Trilogy.” – Ivy Thomson, Sales and Training Specialist – Trilogy.