INTRODUCING THE SMARTSCREEN NETWORK

Creating meaningful connections

The SmartScreen Network is a new way to harness the Westfield retail environment and drive brand success at retail.

The SmartScreen Network will launch in New Zealand on 27 March with 175 screens across five powerful Westfield shopping centres.

  • Albany
  • Manukau
  • Newmarket
  • St Lukes
  • Riccarton

Critically, these screens form part of the connected digital network of over 1,500 SmartScreens, SuperScreens and SuperBanners positioned to influence every shopper journey across 46 shopping centres in Australia and New Zealand.

← BACK TO MEDIA SOLUTIONS

Thinner. Sharper. Smarter.

The SmartScreen units are sleek, modern and beautiful – a perfect fit for the ambiance of the Westfield retail environment.

Our design team created a bespoke screen like no other. Thinner. Sharper. Smarter.

Inside the unit we have utilised the latest technology, componentry, networks and ad management systems to deliver a leading retail media network.

It’s a media network ready to deliver the digital opportunities of the 21st Century.

Our SmartScreen locations have been curated, hand-picked and strategically planned.

Each SmartScreen location has been hand-picked to maximise brand visibility and cut-through.

The SmartScreen Network is a powerful, interconnected system – offering access to the full range of shopper journeys that occur within Westfield Shopping Centres.

It’s a media location strategy that only a property owner can devise, create and deliver.

Powerful & Simple

The SmartScreen Network is built on the premise of simplicity and ease of use to help brands address a broad range of marketing objectives.

There are three powerful ways to use the SmartScreen Network.

  1. Network – Even distribution of campaign throughout all parts of the centre(s).
  2. Targeted – Concentrated coverage within centre(s). Weighted distribution across a maximum of three precincts.
  3. Specific – Individual screen selection enables specific placement within centre(s).